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It is a terrible mistake to enter Second Life thinking you possess the holy grail of quick success. When I come across such people, I  always get this mental impression of total silence and a few duck feathers floating to the ground.

--Ward Mills

These articles are intended to help you get a firm footing in the realities of the SL business world.  Come here often, expecting to find new and revised information.

Your Personal Basics

A Brief History of Second Life

Exploring In-World Cultures and Businesses

Getting Creative Yourself

Sources of In-World Business Information

Groups and Networking

Identifying and Defining Opportunity

Built-In Risks

Preparing a Working Business Plan

And you need to find time to go through the course shown below:

What is Assignment #1?

  1. Learn your way around Second Life
  2. Identify a viable product or service
  3. Prepare a preliminary business plan

You cannot expect to take advantage of opportunities you cannot define, nor to earn the respect of people you do not understand. The primary purpose of Assignment #1 is to make certain you are ready for these special challenges.

Perhaps you are already a long-time, active Resident of Second Life. Okay. But don't ignore or simply skim over these assignmentsone of the qualities of a great leader is a willingness to learn anywhere, anytime, from anyone. "The world's most precious gems are found in dirt, and most beautiful pearls up a clam's a**."

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